RADIO PROOF OF PERFORMANCE
Mindshare Promotions provided recap support to the Field Team and GroupM Local Broadcast for their negotiated promotions for The Quiet Ones which opened on Friday April 25, 2014.
There were 35 stations purchased in 16 markets,
The Field Team negotiated with these stations and 70 others that were not purchased to provide promotions for screenings and Run of Engagement. Mindshare Promotions was able to gather recap proof of performance from 59 of the 105 stations. We were also able to estimate the number of promotional announcements and gross impressions generated by those stations which chose not to participate in the Proof of Performance. Stations Participating: 102 Promotional Announcements: 2320 Promotional Value: $853,458.00 (Station Estimate) Promotional Value: $235,077.73 (Mindshare Estimate) Gross Impressions (A18-49): 16,394,300 (Mindshare Estimate) Click on the documents to the left for more detail Click on the links below to see market specific Proof Of Performance. |
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